Media Matters for America Campaign Spurs Removal of Republican Pollster; Luntz Dropped from Leading MSNBC Post-debate Focus Groups
U.S. Newswire, September, 2004
WASHINGTON, Sept. 30 /U.S. Newswire/ -- On the heels of a Media Matters for America initiative, MSNBC yesterday abruptly decided to eliminate focus group analysis following the first presidential debate and drop Frank Luntz, Republican pollster, from the network's lineup.
Media Matters for America sent a letter to MSNBC's President Rick Kaplan on September 28, 2004 urging the cable network to reconsider their decision to use Luntz as a post-debate analyst. Media Matters for America found that Frank Luntz, CEO and president of Luntz Research Companies, had strong partisan Republican ties and a history of using questionable scientific methodology. David Brock, president and CEO of MMFA, asked that at the very least, Luntz's GOP ties and questionable standards be fully...
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