Business Services Industry

Collaborating commerce for your benefit, BUSINESS TIMES

Business Times (Malaysia), August, 2000 by Karen Fukumura

Business Times (Malaysia) 08-29-2000 IN MY last article, I talked about how today's businesses need to be able to anticipate and react to change. As seen from the Palm story, business today is shifting from being product-driven to being market-driven. Today's customers are more discerning and they demand a much higher level of personal choice.

Consequently, manufacturers and producers find that they have to be extremely nimble in order to react expeditiously to these changing needs and trends. This dexterity does not come easily. A key example of where this applies to is in the high tech manufacturing industry. Product profit cycles are shrinking and the time advantage before competing products are released is measured in days not months. ...

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