Business Services Industry
Time for firms to take new view of corporate venturing, BUSINESS TIMES
Business Times (Malaysia), July, 2001 by Cindy Yeap
Business Times (Malaysia) 07-05-2001 THE new economy has made it necessary to see corporate venturing in a new light, according to Accenture Business Launch Center. Corporate venturing is investing and leveraging on internal and external assets to create new entities that will further drive innovation and shareholder value to the parent company.
Accenture Malaysia Business Launch Center lead partner Lim Beng Choon said corporate venturing is different from venture capital funding. "It requires a structured approach to identify, select, shape, build, launch and scale ...
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