SONY, SAMSUNG AND TOYOTA NAMED AS YEARLY BRAND

AsiaInfo Services, April, 2002

AsiaInfo Services 04-04-2002 Sony, Samsung and Toyota Named as Yearly Brand Singapore, Apr 04, 2002 (AsiaPort via COMTEX) -- The public opinion poll "Yearly Brand" taken by Interbrand, a brand consulting corporation in New York, showed that Sony, Samsung and Toyota became the top three brands of Asia-Pacific region. The Yearly Brand was those that draw the consumers' attention and affected their life in a large range in 2001.

Interbrand received 2200 papers from all over the world in this poll. The final result showed that Sony was the most famous brand of Asia-Pacific region, followed by Samsung and Toyota. Singapore Airline was the 4th in this poll. In the global scope, the most famous brand was Apple Computer. From Chinese News, Page 1, Tuesday, April 02,...

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