WHY DID LG TO SPEND 3 BILLION TO BUILD HEADQUARTER IN CHINA

AsiaInfo Services, June, 2002

AsiaInfo Services 06-20-2002 Why did LG to Spend 3 Billion to Build Headquarter in China CHINA, Jun 20, 2002 (AsiaPort via COMTEX) -- The headquarter of LG Electronics in China was finally determined in Beijing with total investment of 0.4 billion USD. The total construction of the building would be completed in 2005. In China, LGE succeeded in building LG as the premium brand in handsets based on the cutting-edge product's competitive edge represented by the latest cdma2000 1x and GPRS handsets along with attractive and creative product design such as elegant folders.

LGE hopes to solidify its position as the major local player by 2005. According to the introduction, in 2002, LG invested 1900 billion Korean Yuan (approximately 10 billion yuan) in the field...

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