CHINESE MOBILE CARRIERS TO LAUNCH PROMOTION FOR REGAINING CUSTOMERS
AsiaInfo Services, March, 2005
AsiaInfo Services 03-11-2005 Chinese Mobile Carriers to Launch Promotion for Regaining Customers SHANGHAI, Mar 11, 2005 (SinoCast via COMTEX) -- China's two mobile carriers China Mobile and China Unicom will likely launch a 6-month promotion targeting low-end consumers starting from the end of this month, expecting to recapture market share taken by PHS service. For the moment, PHS business is run by China Telecom and China Netcom, two major fixed-line carriers, and the service charge is only around 50% of mobile business. The promotion will offer would-be subscribers low rate package.Aside from re-seizing customers from fixed-line carriers, ChinaUnicom also anticipates to regain market share from its rival China Mobile. If the two mobile carriers can attract...
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