TUPPERWARE TO MOUNT COMEBACK TO CHINA'S DIRECT-SELLING MARKET
AsiaInfo Services, August, 2005
AsiaInfo Services 08-18-2005 Tupperware to Mount Comeback to China's Direct-Selling Market BEIJING, Aug 18, 2005 (SinoCast via COMTEX) -- Tupperware intended to mount a comeback to the Chinese direct-selling market with another brand, and it has entered into an agreement to buy direct-selling business of Sara Lee for USD 557 million (USD 1 = CNY 8.11).Tupperware chairman said that the direct-selling business of Sara Lee, which covers cosmetics and personal care products, is scattered in Asia and North America.
The reason for buying the business is that the company found great development potential of direct-selling channels in Asia and Latin America.Insiders pointed out that the company's purpose for buying the business is to reenter the Chinese direct-selling...
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