KAO CORP. TO BOOST R&D IN CHINA
AsiaInfo Services, March, 2006
AsiaInfo Services 03-09-2006 Kao Corp. to Boost R&D in China SHANGHAI, Mar 09, 2006 (SinoCast via COMTEX) -- Shanghai-based Kao (China) Holding Co., Ltd. under the wing of Kao Corp., Japan's largest manufacturer of cosmetic products, is recruiting new employees in a step to boost the research and development in the Chinese market. China has been one of the major markets of the Japanese company.
Kao Corp. is facing fierce competition from other cosmetics makers, including well-known Japanese brands Shiseido and L'Oreal. The three Japanese brands are expected to be the major players in the future Chinese cosmetics market. Kao Corp. has a market capitalization of USD 13.782 billion. Its cosmetics sales is estimated to be doubled to JPY 288 billion after it...
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