ELECTRONIC ARTS PUBLISHES NEW PRODUCT IN CHINA
AsiaInfo Services, July, 2006
AsiaInfo Services 07-28-2006 Electronic Arts Publishes New Product in China BEIJING, Jul 28, 2006 (SinoCast via COMTEX) -- On July 26, Electronic Arts Inc. (EA), the America-based software game developer and seller, declared that it had franchised a Chinese company to sell its online game Tales Runner in China. This is the second time for EA to publish its products in this world's largest online game market in this very month. The Tales Runner is licensed to Guangdong Tian Yue Network Technology Co., Ltd.
by EA through its South Korean franchised operator Nowcom. Earlier this month, EA had declared that it would join hands with its Chinese partner on publishing another online game Pogo in China, which was its first brand provided in China. EA entered...
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