ACER CHANGED DESKTOP MARKETING STRATEGIES IN MAINLAND CHINA
AsiaInfo Services, March, 2007
AsiaInfo Services 03-12-2007 Acer Changed Desktop Marketing Strategies in Mainland China BEIJING, Mar 12, 2007 (SinoCast via COMTEX) -- Acer Inc., a manufacturer of PC products, changed its desktop marketing strategies in Mainland China. The company only adjusted the sales pattern for desktop instead of all products, said a source from Acer Shanghai branch. Ingram Micro, wholesale provider of technology products and supply chain services, will be responsible for sale in Eastern China, Southern China, and Southwestern China From April 1.
Digital China Holdings Limited will focus on Central China, Northern China, and Northeastern China. Insiders believe that the change will not be beneficial to Acer because Ingram Micro and Digital China have spread their...
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