CHINA UNICOM TO MARKET 2MN CUSTOMIZED LOW-PRICE CELLPHONES

AsiaInfo Services, May, 2007

AsiaInfo Services 05-23-2007 China Unicom to Market 2mn Customized Low-price Cellphones SHANGHAI, May 23, 2007 (SinoCast via COMTEX) -- China Unicom is going to put 2 million of its customized CDMA mobile phones into the market soon, which will make it the largest CDMA mobile terminal marketing offers for the cellular operator, the nation's No.

2. The average price of these two millions of customized mobile phones is only CNY 400, with the lowest labeled at just some CNY 300. Low-price cellphone offering has been a means for Unicom to attract new subscribers, since the added mobile users now in the Chinese market are mostly from consumers with lower income. Therefore, the mobile carrier's latest marketing campaign with the 2 million CDMA cellphones, sorted...

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