BMW TO EMPLOY MORE WORKERS IN CHINA FOR MARKET EXPANSION
AsiaInfo Services, December, 2007
AsiaInfo Services 12-26-2007 BMW to Employ More Workers in China for Market Expansion SHENYANG, Dec 26, 2007 (SinoCast via COMTEX) -- BMW AG, a world leading luxury car manufacturer, will recruit more employees for its Shenyang-based Chinese venture BMW Brilliance Automotive Ltd. in 2008 in an effort to enlarge production. The German carmaker, which will cut more jobs, most of them are part-time positions, in its homeland factories, is bending itself to taking more market share in China from 2008 as a strategic step of competing with its sisters Audi and Benz globally. BMW sold 36,357 cars in China in 2006, up 51.3% from 2005.
35,300 of the sales are under the brand of BMW, surging 49.6% year on year, and the 3 series and 5 series cars of the brand saw sales...
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