Brazil: Coca Cola's Fanta leads orange soft drinks market.

South American Business Information, December, 1999

 The Brazilian orange soft drinks market breaks down as follows:Brand 
 
           Market shareFanta (Coca Cola)          40.6%Sukita (Brahma) 
 
            8%Convencao                       4%Schincariol 
 
           3.5%Crush                               2%Mirinda (Pepsi) 
 
           1.5%Antarctica Pop                 1.4%Other brands hold 

together 39% of the market. The cola soft drinks are responsible for 39% of the global soft drinks market, followed by guarana soft drinks with 26% and orange soft drinks (13%).

Source: Gazeta Mercantil Page: C-8 Date: December 8, 1999 Country: Brazil Product: Canned & Bottled Soft Drinks Company: Coca Cola Event: Market Share Data SABI (South American Business Information)

News Provided by COMTEX (http://www.comtexnews.com)