Business Services Industry
Argentina: Microsoft focus in Internet.
South American Business Information, August, 2000
After two decades of total leadership in the informatics market with its Windows operative system and its Office programme, now Microsoft is planning to be the leader in Internet businesses. In this area, the company already has a strong presence with the Explorer navigator, which is used by 86% of people who connect to the Web. The Argentinean branch of Microsoft presented its business plans for the next ten years. Microsoft's local turnover increased by 30%. The strategy of Bill Gates company is called Microsoft.net. Its purpose is to develop and promote a network in which all kinds of programmes and services could circulate. This means the integration of computers, telephones, pocket PC, interactive television, digital cameras and all the other technological devices,...
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