Telematics, Navigation and Infotainment System Enterprises Must Focus on Building Product Awareness to Sustain Growth.
PR Newswire Europe, September, 2005
PALO ALTO, California, September 7 /PRNewswire/ -- End-users perceive telematics, navigation, and infotainment systems as luxury products that they want and not necessarily need. Enterprises must overcome this perception while competing with alternate products such as global positioning systems (GPS) that offer similar functions.
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