DrEnger Medical Receives Frost & Sullivan Brand Development Strategy Leadership Award.
PR Newswire Europe, September, 2005
LONDON, September 22 /PRNewswire/ -- Frost & Sullivan has bestowed DrEnger Medical with the 2005 Frost & Sullivan Brand Development Strategy Leadership Award for the European anaesthesia and respiratory equipment market. The award recognises DrEnger Medical's ability to best perceive consumer needs and develop marketing strategies that elevate DrEnger's quality, style, and image to create an overall value perception. Through a unique combination of product quality, communication and distribution, DrEnger Medical has demonstrated superior market growth skills.
In 2004, the company increased its global net sales by around 11.2 per cent to amass over 1,020 million Euros. Underlining its strong competitive performance, DrEnger Medical has consistently outpaced...
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