ERP and SCM Solutions to Offer Effective Means to Streamline European Pharmaceutical Distribution Channels.

PR Newswire Europe, November, 2006

LONDON, November 15 /PRNewswire/ -- The increasing need to prevent sales of counterfeit medicines and avoid stock outs of drugs has created a compelling need for effective IT solutions to rationalise pharmaceutical distribution channels across Europe. With comprehensive support from information technology (IT) across distribution channels, the European pharmaceutical industry will experience robust growth.

In particular, enterprise resource planning (ERP) and supply chain management (SCM) solutions are projected to penetrate untapped markets and build complete links between the distributors. ERP and SCM solutions will enable the operations of various participants in the pharmaceutical distribution channel to be streamlined, thereby ensuring the prompt and...

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