Cossette Communication Group Acquires Dare, Leading Interactive Marketing Agency.
PR Newswire Europe, July, 2007
QUEBEC CITY, Canada and LONDON, July 4 /PRNewswire/ --
- Fourth Key Acquisition in UK Moves Cossette's Convergent Communications(TM) Platform Into Prime Digital Space
Cossette Communication Group Inc.(TSX:KOS) today announced that it is acquiring Dare, a leading interactive marketing agency based in London (UK), in a six-year, three-part deal, whereby Cossette initially acquires a 65.4% ownership stake in Dare.
"Dare has a proven track record for creativity and effectiveness, and is recognized as a leader in its field," said Claude Lessard, Chairman of the Board, Chief Executive Officer and President, Cossette Communication Group. "This is an important and strategic addition to our UK operations where we can now boast a strong and...
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