Novelis Recycling Education Project Receives Top UK Industry Award.

PR Newswire Europe, October, 2007

WARRINGTON, England, October 5 /PRNewswire/ --

An innovative consumer education project developed by Novelis Recycling has won a top recycling industry award. "What a Waste," an interactive film and educational programme explaining the aluminium can recycling process, has been judged the UK's best example of investment to facilitate the removal of packaging from the waste stream. The award was presented by Valpak Ltd, the UK's leading not-for-profit provider of compliance and recycling solutions.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070809/NOVELISLOGO )

The annual Valpak Awards recognise organisations that have implemented the best or most innovative packaging recycling and waste minimisation programmes.

The Novelis project,...

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