J.D. Power and Associates Reports: BMW Ranks Highest in Automotive Initial Quality in South Africa.

PR Newswire Europe, December, 2007

JOHANNESBURG, South Africa, December 6 /PRNewswire/ --

- Mercedes-Benz Plant Ranks Highest in Initial Quality among Passenger Vehicle Manufacturing Plants in South Africa

For the first time since the inception of the study in 2004, BMW ranks highest in initial quality among passenger vehicle nameplates in South Africa, according to the J.D. Power and Associates 2007 South Africa Initial Quality Study(SM) (IQS) released today.

(Logo: http://www.newscom.com/cgi-bin/prnh/20050527/LAF028LOGO-a )

The study is a customer-driven measure of problems experienced during the first three to seven months of ownership and examines 228 individual problem symptoms across nine factors: vehicle exterior; the driving experience;...

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