Overlay.TV Brings Interactive Video to Online Retail - New Overlay.TV for Retail Offering Allows Retailers to Harness Professional and User-Generated Video for Online Sales.
PR Newswire Europe, June, 2009
OTTAWA, Ontario, June 15 /PRNewswire/ -- Online video has become a staple of most web users' media diet, yet very few online retailers have been able to harness the opportunity provided by video e-commerce. Overlay.TV, a leader in user-generated clickable video, is seeking to change that with the launch of its new e-commerce product, Overlay.TV for Retail.
The enterprise platform allows a seamless integration of interactive video into product pages, brand experience pages, face-to-face video chat and user-generated video ratings and testimonials. This radically simplifies the process of including user-generated content by allowing merchants to pair UGC with professionally created video and moderate it with a built-in dashboard.
"There's no...
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