Free is Best Way to Make Music Piracy Redundant.
PR Newswire Europe, June, 2009
LONDON, June 16 /PRNewswire/ --
- We7 Champions Music Streaming in the Mainstream to Beat UK's GBP120bn Piracy Problem
Two in three (64%) Brits are illegally listening to and sharing music online because they do not know how to do so legally, according to research by British online jukebox We7.
Educating and raising awareness of what is legal and what is not online, as well as providing a music choice that is free to consumers is the best way to beat piracy, according to We7 (http://www.we7.com). The Government's Digital Britain report launched today highlights the importance of developing new business models for digital music, but is expected to stop short of recommending how to truly protect the value of music in the digital world. ...
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