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Professor Uses 'Novel' Way to Teach Advanced Public Relations.

AScribe Business & Economics News Service, August, 2005

Byline: Purdue University

WEST LAFAYETTE, Ind., Aug. 30 (AScribe Newswire) -- Purdue University public relations students are learning that fiction can prepare them for reality.

"I traded in textbooks for novels in three of my advanced public relations classes," says Josh Boyd, associate professor of communication. "Even though the stories are fiction, the characters and plot can reinforce theories, ethics and the realities of working in a career such as public relations."

Boyd also assigned two novels, Carl Hiaasen's "Native Tongue" and Christopher Buckley's "Thank You for Smoking," for class discussions and papers.

"Native Tongue" is about a veteran journalist whose career stumbles, and he ends up working an entry-level writing...

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