PRISA arrives in Mexico to launch magazines.

Internet Securities,  December, 2002  

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MEXICO CITY, Dec 9, 2002 (El Universal/Corporate Mexico by Internet Securities, Inc. via COMTEX) -- Spanish journalist Javier Torrontequi arrived in Mexico six months ago with a very special mission: to create and position Grupo PRISA's magazine business here. In September he published the first 100,000 copies of the magazine "Just for you," a sort of catalogue of the products Sanborn's offers in its stores.

In October the first 120,000 copies of Mexican "Rolling Stone" appeared."Once the partnership with Televisa was created, it was decided that the magazine ...

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