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Industry: Email Alert RSS FeedPhillips Investment Resources partners with DoubleClick for ad and sales representation.
Newsletter on Newsletters, The, December, 2000
Phillips Investment Resources (formerly, and briefly, called Phillips Wealth) recently entered into an agreement with DoubleClick Inc., the leading global internet advertising solutions company. Through this partnership, DoubleClick will exclusively represent Phillips Investment Resources for advertising and sponsorship sales on Phillips' InvestorPlace.com and its related web sites.
Additionally, DoubleClick will sell sponsorship units for InvestorPlace.com's opt-in weekly e-mail newsletters.
"Our partnership with DoubleClick further expands our ability to reach out to a broad group of marketers seeking the desirable affluent investor segment on the web--the very same investors who visit our sites everyday," said Chris Marett, senior vice president and...
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