Business Services Industry
Asian Games sales surge for BenQ TV's and Projectors.
Middle East and North Africa Business Report, December, 2006
Dec. 13--BenQ, the region's leader in digital lifestyle products, has witnessed an unprecedented surge in demand for LCD televisions and projectors across the Middle East since the start of the 15th Asian Games in Doha. A potential TV audience of 1.5 billion people from the 45 countries taking part and beyond has been tuning in since the Games opened in Qatar on December 1. Viewing figures in the Middle East are expected to be huge and the scale of the home TV audience across the region impressive. For the millions watching at home and in offices and restaurants, BenQ has been at the forefront of providing the latest consumer electronic products to make the 15th Asian Games an unmissable experience. "We are delighted people have chosen BenQ products to view...
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