Business Services Industry
Growing demand for BenQ LCD TV's in Kuwait.
Middle East and North Africa Business Report, December, 2006
Dec. 28--BenQ, the region's leader in digital lifestyle products, has witnessed unprecedented demand for its award-winning range of LCD TVs among target audiences in Kuwait.
As part of expanding its product line-up in the Middle East, the company is at the forefront of the growing market in the country, by concentrating on corporate, dealer networks and retail showrooms.
BenQ's LCD TV's have been extremely popular among customers in Xpresscell showrooms, the company's channel partner in Kuwait, confirming recent trends that the market for its stylish digital lifestyle products is nearly twice as buoyant in the Middle East as it is in Europe.
"LCD TV sales have been strong across the Middle East and the huge demand for LCD in niche markets...
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