Business Services Industry
Multimedia campaign aims to reinvent downtown
Northeast Pennsylvania Business Journal, March, 2008 by Barr, Josh
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It wasn't long ago that downtown Wilkes-Barre was a virtual ghost town, even on the sunniest of Saturday afternoons. Blank storefronts, neglected properties, and virtually empty sidewalks made for an uninviting, almost eerie sense of desolation. It was as if the city was dead, its citizens, hermits. Now almost three years after Mayor Leighton's "I Believe in Wilkes-Barre" campaign met a lukewarm reception, the downtown is showing signs of life as it seems more are starting to believe.
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Recently, three Wilkes-Barre-based entities came together in an effort to convert the remaining ...
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Most Popular Articles in Business
- Research and Markets : Tesco Plc - SWOT Framework Analysis
- Do Us a Flavor - Ben & Jerry's Issues a Call for Euphoric New Flavors
- eBay made easy: ready to start an eBay business? These 5 simple steps will ...
- Katrina's lawsuit surge: a legal battle to force insurers to pay for flood ...
- Wal-Mart's newest distribution center opened last month near the southwest ...
- More »