Nonprofits Industry

Public TV merger in N.Y. struggling from attack and with conversions: WNET lost personnel, antennae.(merger of WNET/Ch. 13 and WLIW/Ch.21)

Non-profit Times, The, November, 2001 by Pope, Tom

The recent merger between public broadcasting Stations WNET/Ch. 13 and WLIW/Ch.21 in New York was pushed not by a lack of fundraising acumen but because of a technology crunch being felt across the nation. Stations must comply with the Federal Communications Commission (FCC) to change to digital broadcasting by May, 2003.

"The costs are extraordinary," said Paula Kerger, vice president and station manager for WNET/Ch. 13. "The merger is symbolic of the needs of PBS around the country as they grapple with costs required to fund the transition."

It's also being complicated because WNET/Ch. 13 lost two analog transmitters, a digital transmitter with its antennae and a key engineer during the loss of the World Trade Center.

"We went from being a...

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