Nonprofits Industry

The soft(ware) side of fundraising effectiveness.(Special Report)

Non-profit Times, The, September, 2007 by Mills-Groninger, Tim

Are you a good fundraiser? Is your shop performing well? Where can resources be directed so the organization can be more efficient? These are some of the questions that promote self-reflection from fundraisers and that demand answers from executives and board members. While the questions are simple and direct, the answers are complicated.

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Money raised is the ultimate answer, but dollars alone don't reflect the long-term viability of a fundraising effort.

The Association of Fundraising Professionals (AFP) in Alexandria, Va., this past November unveiled its pilot Fundraising Effectiveness Project (FEP) aimed at establishing organizational, geographic and sector benchmarks for sustainable development programs. When fully...

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