NZ MARKETING MAGAZINE MARKETING AWARDS : Character and Capability This year's M&C Saatchi Rookie Marketer of the Year is an ambitious young man with an ability to think at a strategic level, demonstrating a clear understanding of the responsibilities and difficulties in a large complex organisation.

Marketing Magazine (Auckland), August, 2007 by Graham Medcalf

Daniel McCallum may have been in his current role for little more than a year, but already he has had a considerable impact on the Vodafone business and those around him. When the judges read about the job he holds down as marketing strategy specialist, they were surprised that a man so young and seemingly inexperienced had been given such a strategic role. The judges were intrigued, but by the end of the face-to-face interview, they fully understood why Vodafone put McCallum into a strategic position at such a young age. They were impressed and fully confident that here was a young man capable of achieving at the very highest level.

McCallum has consistently performed at a level that exceeds what could be expected of someone of his age and experience and he has attracted...

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