Chasing The Gravy Train Financial services and consulting are the favourite career choices of B-school grads. Marketing takes a back seat.

Business Today, September, 2007 by (A BT-Nielsen Study); Anusha Subramanian

When Aditi Krishnakumar stepped out of IIM Ahmedabad earlier in the year and did her summer internship with Edelweiss Capital, a financial services house in Mumbai, she was pretty clear which way to go. Decisively, she joined up with the investment banking and broking firm as an associate, and is currently hard at it in the asset management department.

In fact, ever since the 22-year-old Krishnakumar completed her graduation (maths), she was pretty sure that finance was the way to go. That the financial services space itself has been booming for the past four years did help in convincing her ...