GOVERNMENT/NOT-FOR-PROFIT

Pennsylvania CPA Journal, October, 2009 by Dewan, Vikram H

Ban Bare-Bones Budgets: Not-for-Profits Need Surpluses, Too!

There seems to be plenty of advice available these days regarding how nonprofits can step up fundraising efforts, increase marketing programs, and manage their organization during these challenging economic times. Recent ematl communications, such as "Six Ways to Survive the Economic Storm" or "Beat the Downturn with Stylish E-mails," somehow managed to get past my spam filter and into my e-mail folder, but they also managed to miss a critical point.

High-impact, successful not-for-profit organizations must navigate an economic downturn in the same way as for-profit organizations. They need to drive financial results that generate cash surpluses over time, not only to fund infrastructure investments and to...

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