Deli excellence awards Part 2 of 4.(Marsh Supermarkets LLC)(Ukrop's Super Markets Inc)(Editorial)(Brief article)

National Provisioner's Meat & Deli Retailer, The, February, 2006 by Mitchell, Richard

The supermarket deli sector is becoming increasingly competitive. Thousands of operators not only are tussling with local, regional and national grocery chains for so-called "share of stomach," but also are battling with fast-food, fast-casual and even white tablecloth restaurants for customers in the rapidly expanding take-out sector.

In their attempts to grab larger shares of the $14 billion deli market--where random-weight sales increased more than 12 percent from 2001 to 2004, and uniform-weight sales grew more than 54 percent, according to Hoffman Estates, Ill.-based FreshLook Marketing Group--many retailers are revamping their businesses. Upgrades range from new department layouts and enhanced product displays, to the merchandising of a broader assortment...

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