'Virginia Air University' helps dealers improve business skills. (York International Corp.'s Dealer Development Program)

Air Conditioning, Heating & Refrigeration News, April, 1996

York International Corp's Dealer Development Program offers heating, ventilating and air conditioning (hvac) contractors important business skills such as marketing, finance and employee relations. Such training is not usually available for most hvac contractors, and when it is the training may be more difficult to apply to the problems facing these contractors. Hvac contractors have generally been impressed with York's training program.

RICHMOND, Va. - Contractors today face more competition than ever before, according to many hvac industry professionals. And managing a contracting firm requires more than simply equipment maintenance know-how. It demands a knack for marketing and sales, finance, customer and employee relations, and business development.

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