MP3 player sales to hit 20m.(LIES, DAMN LIES AND STATISTICS)(Brief Article)

Online Reporter, The, July, 2004

Global sales of MP3 players will double to more than 20 million units this year, according to Informa Media Group, and continue to grow at nearly 45% a year for the next six years. By 2010, total sales of the gadgets will have passed an impressive 194 million units.

Informa's recent study, "The Future of Portable Music," suggests that in the first decade of the 21st century, the portable music market will be dominated by the transition away from "removable media" such as cassette tapes and CDs as more and more people start using digital audio players. According to Informa the two key factors behind the migration are the ability to store thousands of tracks on a device the size of an audiocassette and its robust features. Nearly all of the flash-memory and...

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