Consumer good companies gung ho on sales.
Economic Times (New Delhi, India), October, 2005
Oct. 19--AHMEDABAD, India -- With stock markets still holding out, record-breaking rainfall and good industrial growth working as mood elevators for urban and rural consumers, can a big bang Diwali be far behind?
Hopeful consumer durables, automobile companies and retailers are dressing up with festive offers and freebies to help the consumer splurge.
"Looks like this will be the best festive season we've ever had," says Pantaloon Retail India managing director Kishore Biyani, who is counting on the feel-good sentiment to bag Rs 200-crore sales this festive season over Rs 100 crore last year.
Ruling out any dampening effect of the J&K quake, Biyani adds: "Per customer purchases sizes are up 15-20 per cent. People are feeling more secure than...
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