Financial Services Industry
Industry: Email Alert RSS FeedStill in search of a security solution.(Virtual Visa)
Banker, The, March, 2001 by Prideaux, Jon
Jon Prideaux, executive vice-president of Virtual Visa, explains the complications surrounding secure e-commerce transactions and the background to Visa EU's 3D SET initiative, which all of its member banks should support by October 2001
In theory it should have been a godsend, a marriage made in heaven. The Internet and the payment card -- a perfect match. Why? Because the internet is an environment which depends on electronic payment. It is an environment which typically sells high-ticket items to high net worth individuals, so will support premium pricing. And it is an environment which, by definition, entails plenty of ambient technology which can be marshalled together, making transactions more secure than they are in the physical world.
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