Inktomi to take on Google with a new version of its web search service.(Brief Article)

EuropeMedia, November, 2002

EUROPEMEDIA-(C)2002 Van Dusseldorp & Partners - http://www.vandusseldorp.com/

Inktomi, a provider of web search and enterprise information retrieval solutions has unveiled its Web Search 9, the next generation of its OEM web search service.

The new service combines algorithmic and editorial relevance techniques to better interpret user intent and deliver more comprehensive search results. The new version includes a paid inclusion feature, known as "geo-targeting", which allows content publishers and online retailers to target specific audiences.

Inktomi says its content discovery system now refreshes the entire index every 10-14 days and paid inclusion content every 48 hours and its web search database has been growing an...

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