Media Industry
Industry: Email Alert RSS FeedInteroperability between networks and the limited number of handsets available are the major challenges facing operators, says O2 VP.(Deborah Carter, Van Dusseldorp & Partners' Business Development Consultant, Mike Short, VP of Technology, O2)
EuropeMedia, November, 2002
EUROPEMEDIA-(C)2002 Van Dusseldorp & Partners - http://www.vandusseldorp.com/
In an industry leader inteview in London with Deborah Carter, Van Dusseldorp & Partners' Business Development Consultant, Mike Short, VP of Technology, O2, and Chairman of the Mobile Data Association discusses mobile data services, O2's 3G developments, the integration of SMS services into TV programming and topics that the MDA is currently focusing on.
Q. What are currently O2's most popular mobile content and services?
Mike Short: Our most popular mobile services include messaging in the widest sense and accessing e-mail and information on corporate extranets. Entertainment content continues to be a strong data service, which includes the provision of ringtones,...
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