Retail Industry
Industry: Email Alert RSS FeedJ&J creates eye-catching jars.(packaging Update: Johnsen & Jorgensen)(Brief Article)
Cosmetics International Cosmetic Products Report, December, 2003
Johnsen & Jorgensen (J&J) has introduced a new range of cosmetics jars in 15ml, 50ml and 150ml sizes. The containers each have a frosted finish but are available in a number of tinted colours. Caps come in both pastel and primary colours and metallized finishes, while the bases of the containers are available in pastels and primaries. Shives (cork stoppers) are available for the 15ml and 50ml sizes and all jars can be further decorated with printing or hot-foil stamping.
"A metallized cap, frost-finished tinted jar and a base in a harmonising or contrasting colour creates an eye-catching container that will maximise impulse buying," said Jon Wear, sales director at J&J. "By ringing the changes with caps or bases, any number of products in a brand range can be...
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