Advertising Industry
Industry: Email Alert RSS FeedAdKnowledge, DoubleClick partner.
Advertising Age, June, 1998
AdKnowledge announced a strategic partnership last week with DoubleClick that will let AdKnowledge focus on the "buy" side of online advertising, using its MarketMatch products, and DoubleClick focus on the "sell" side of the business. Under the deal, customers of AdKnowledge's ClickWise ad management software will be able to use DoubleClick's Dart service, an ad serving, reporting and tracking system.
Premium Content Partnership |
HighBeam Research provides an in-depth online archive library of reference works.
Brought to you by CBS MoneyWatch.com
- Best- and Worst-Paid College Degrees
- 6 Things You Should Never Do on Twitter or Facebook
- How Much Sleep Do You Really Need?
- 6 Big Myths about Gas Mileage
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- LIFO vs. FIFO: a return to the basics
- Design a commission plan that drives sales - Sales Commissions
- Too Young to Rent a Car? - 25-years-old the minimum age for car renting - Brief Article
