Advertising Industry
Industry: Email Alert RSS FeedLYCOS SCRAPS DEAL WITH USA NETWORKS.
Advertising Age, May, 1999
Internet portal Lycos last week terminated its proposed merger with USA Networks. The deal would have combined Lycos with several USA Networks properties, including Ticketmaster Online-CitySearc. However, CMGI, Lycos' biggest shareholder, opposed the deal, as did stockholders. The portal was able to salvage promotional ties with USA, said President-CEO Robert Davis. He said Lycos will receive a "significant" amount of promotion on USA cable networks, branding on Ticketmaster tickets and access to Ticketmaster-CitySearch content. He also said the portal would be making several acquisitions in the coming months.
NBC, Xoom form joint Web company
NBC last week said it was merging several of its sites with community Xoom.com to form a company called NBC...
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