Advertising Age

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Articles in July, 2000 issue of Advertising Age

• TheStreet.com's Cramer offers other view of Net media world.(Brief Article)
  by Rothenberg, Randall
• Omnicom ranks No. 1 in Ad Age's Cannes honor roll; Weighted tally of Grand Prix and Lions puts BBDO at the top.(Brief Article)
  by Healy, Ben
• For The Record.(Brief Article)(Statistical Data Included)
• Radio promotion aims to give Kool younger profile; Revitalization plan for aging brand will focus on taste in ads this fall.(Brief Article)
  by Beardi, Cara
• Adages.
  by Dan Lippe Cuneo, Laura Petrecca; Goetzl, David
• For the record.(Brief Article)
• inside line; `Maxim' brings celebrity party to L.A. motel.(Brief Article)
• Photo Web sites roll out plans to build brands ; Snapfish, Ofoto and PhotoWorks boost awareness of the category.(Brief Article)(Statistical Data Included)
  by Beardi, Cara
• SBC adds long distance with $15 mil Texas push ; Positioned as all-in-one communications solution.(Brief Article)(Statistical Data Included)
  by Petrecca, Laura
• Tobacco topics take 2 spots in June coverage .(Brief Article)
• Baby Bob toddles off to TV deal with Viacom.(Brief Article)
  by Cuneo, Alice Z.
• KinderCare prepares $4.5 mil fall effort ; Alcott & Routon expands duties to handle ads as well as direct.(Brief Article)(Statistical Data Included)
  by Beeler, Amanda
• Food marketers' power struggle feeds mergers; General Mills is among the players considering consolidation for clout.(Brief Article)(Statistical Data Included)
  by Thompson, Stephanie
• Publishers' data hunt seeks out millionaires ; Titles set research push to target wealthy group that was elusive before.(Statistical Data Included)
  by Schnuer, Jenna
• Nextlink puts McKinney on telecom roster ; Spending to rise to $50 million; campaign uses integrated tack.(Brief Article)
  by Petrecca, Laura
• As pieces of old Saatchi empire find buyers, the lessons remain.(Brief Article)
  by Rothenberg, Randall
• Adages.(Brief Article)(Statistical Data Included)
  by Arathoon, Marion; Dan Lippe, Compiled with news from Stephanie Thompson, AmandaBeeler, Ben Healy
• 10 Hot Media Markets; Westard, ho: New York may be the biggest U.S. market, but San Francisco, led by robust radio, newspaper and TV spending, ranks No. 1 in media ad dollars per household, followed by Los Angeles and Chicago.(Brief Article)(Statistical D
  by Endicott, R. Craig
• Kids Foot Locker sets fall campaign for private brands; `Aspirational' advertising appeals to young athletic shoe wearers.(Brief Article)
  by Healy, Ben
• On the road to Baja ; Annual racing event doubles its mileage for adventure fans.(Brief Article)
  by Fitzgerald, Kate
• Talks stall again as actors strike enters 13th week; TV/movie stars may cross the line as pressure to shoot spots builds.(Brief Article)(Statistical Data Included)
  by Friedman, Wayne
• Rivals debate AOL/TW deal in FCC hearing; No consensus for commission on Disney bid to regulate nets.(Brief Article)
  by Halonen, Doug
• Text demands respect on the Web; Viewpoint: Looks do count, but an honest presentation matters more.(Brief Article)
  by Goldsborough, Reid
• Funerals and biotech unite online.(Brief Article)
  by johnson, bradley
• Levi's ties recovery plan to fall ad spending blitz; CEO Marineau predicts turnaround within 2 years.(Brief Article)
  by Cuneo, Alice Z.
• Reality media hit back shop; Portable people meters make 24/7 possible.(Brief Article)
  by Hill, Julianne
• OfficeMax targets small business; No. 3 player zeroes in on price in `ambitious' $65 mil ad effort.(Brief Article)
  by Chura, Hillary
• Strikers take their case on road; City councils urged to adopt resolutions that support actors.(Brief Article)
  by Linnett, Richard
• EMAZING STORIES: .(Brief Article)
• Found Art.(Brief Article)
• DAZED AND CONFUSED: .(Brief Article)(Statistical Data Included)
• PROFILE OF THE WEEK: America Online.(Brief Article)(Statistical Data Included)
• BREAKING: Hair-raiser.(Brief Article)
• Not getting top college recruits? It's no mystery to WPP's Sorrell.(Brief Article)
  by Crain, Rance
• Volvo set to tap Messner Vetere as its Euro shop; U.S. agency to take on global role as Swedish automaker switches gears.(Brief Article)
  by Chura, Hillary; Halliday, Jean
• Net pub future.(Brief Article)
• Integrated approach key as Army enlists Burnett; Agency bests Campbell-Ewald in controversial review process.(Brief Article)
  by Chura, Hillary; Teinowitz, Ira
• Hollywood eyes hotter late summer box offices.(Brief Article)(Statistical Data Included)
  by Friedman, Wayne
• Cybercritique: Seagate creates a pleasant calm only to ruin it.(Brief Article)
  by Carmichael, Matt
• Ad Age's World Wire.(Brief Article)
• McNeil pairs conditioner with anti-dandruff brand ; Marketer adds to Nizoral A-D line.(McNeil Consumer Healthcare)(Brief Article)(Statistical Data Included)
  by Goetzl, David
• This seer sees e-tail coming back for those with unique products.(Brief Article)
  by Rothenberg, Randall
• Active lifestyle central to targeting; Editor's study sees spending power eager to flow to right marketers.(Brief Article)(Statistical Data Included)
  by Kelly, Chris
• Ad Nauseam; Ad creep: Ads are literally everywhere today, and an increase in venues only promises more for the future.(Brief Article)(Statistical Data Included)
  by Pappas, Charles
• Polaroid Combo Cam targets teens ; Hybrid offers instant, digital shots in effort to draw Gen-I consumers.(Brief Article)(Statistical Data Included)
  by Beardi, Cara
• Sorrell plays the game on `Emillionaire' panel.(Martin Sorrell)(Brief Article)(Statistical Data Included)
  by Koranteng, Juliana
• Player profile: Klein makes Quantum leap from generalist to DTC job ; CommonHealth hires Y&R exec to lead Claritin and other direct drug ad efforts.(Brief Article)(Statistical Data Included)
  by Goetzl, David
• PM pushes paper with new $20 mil Merit effort.(Philip Morris Inc.)(Brief Article)
  by Beardi, Cara
• Inside the web: RealNetworks transforms into Web media company; While software is a mainstay, an increasing share of revenue is from ad sales.
  by Williamson, Debra Aho
• Supporting role: Vanity Fair ads break this fall from Martin Agency ; VF brand goes wireless with BodySculpting bra.(Brief Article)(Statistical Data Included)
  by Cardona, Mercedes M.
• Brady's Bunch.(Brief Article)(Statistical Data Included)
  by Brady, James
• Y&R unit research reveals top pan-European brands; Virgin, Ikea admired for global images, local outlook.(Brief Article)
  by McKegney, Margaret
• Ad Age's World Wire.(Brief Article)
• Comings and Goings.(Brief Article)
• Politics Online.(Brief Article)
• Coty sends Calgon to Frierson for makeover; More modern look planned for longtime brand.(Brief Article)
  by Cardona, Mercedes M.
• Ford will augment print to launch Escape SUV; Carmaker postpones TV in deference to actors strike.(Brief Article)(Statistical Data Included)
  by Halliday, Jean
• Ad Age's World Wire.(Brief Article)
• Print media take giant tech step; Permission marketing widens reach to best prospects.(Brief Article)(Statistical Data Included)
  by Calvacca, Lorraine
• Motorola seeking unity for global brand image; Roster shops asked for ideas; consolidation possible.(Brief Article)
  by Elkin, Tobi
• Ad groups hail privacy pact, rivals voice fears; DoubleClick rep calls agreement `tough but fair'.(Brief Article)
  by Gilbert, Jennifer
• BREAKING: New meaning to political wrangling.(Government Activity)(Brief Article)
• Target practice.(Brief Article)
• Breaking: Schick; Xtreme-ly close.(Brief Article)
• breaking: Sony; Magic belt.(Sony Electronics ad for new Vaio SR notebook computer)
• BREAKING: Youthful go-getters.(Brief Article)
• OUT OF INDIA: .(Brief Article)
• CBS set to pull in $35 mil windfall for last `Survivor'; Higher ad prices, longer show add up to rich reward.(Brief Article)
  by Friedman, Wayne
• Colgate expands roster with two new products; Y&R to lend ad support; marketer plans more launches.(Brief Article)(Statistical Data Included)
  by Cardona, Mercedes M.
• News Briefs.(Brief Article)
  by Webster, Compiled by Nancy Coltun
• Inside Line: Dot-coms fuel catalog growth pegged at 10%.(Brief Article)(Statistical Data Included)
• Breaking News.(miscellaneous brief articles)(Brief Article)(Statistical Data Included)
• EZ being green: Kids line is latest Heinz innovation ; Squirt launch gets $3 mil effort as marketer sets aggressive slate of product intros.(Brief Article)
  by Thompson, Stephanie
• Late news.(Brief Article)(Statistical Data Included)
• A-B seeing red: New brew on tap for nat'l rollout.(Anheuser-Busch testing Killarney's)(Brief Article)(Statistical Data Included)
  by Chura, Hillary
• Clear sailing for cruise lines; Learning experiences, off-ship activities set tone.(Brief Article)(Statistical Data Included)
  by rosenberg, janice
• 50-plus on the move; More grandchildren are tagging along in $30 billion travel market.(Brief Article)(Statistical Data Included)
  by Rosenberg, Janice
• Brady's Bunch.(Brief Article)(Statistical Data Included)
  by Brady, James
• In the news: Gary Laben; Crafts strategy, new products.(Brief Article)(Statistical Data Included)
• For the record.(Carat wins European)(Brief Article)(Statistical Data Included)

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