Late News.(Hewlett-Packard Co. contracts for advertising services, Coca-Cola Co. (Atlanta, Georgia) appoints new executive)(Brief Article)

Advertising Age, May, 2002

HP outlook brightens for Interpublic shops

[palo alto, calif.] Hewlett-Packard Co., starting to assign agency duties, is poised to continue a relationship with Interpublic Group of Cos.' Foote, Cone & Belding Worldwide, New York, which has been agency for newly acquired Compaq Computer Corp., an executive familiar with the matter said. FCB's FCBi interactive unit handles an estimated $75 million in alliance partnerships for Compaq with Yahoo!, Walt Disney Co., AOL Time Warner and others. Interpublic's DraftWorldwide, a Compaq agency, is also ``in contention'' to handle HP's direct-marketing business, executives said. FCB had been expected to lose most of its Compaq business following the HP-Compaq merger. HP declined to comment.

Coke seeks Sprite...

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