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Industry: Email Alert RSS FeedAdages; On Ogilvy's omnibus: The writer is not a moron.(Briefs)(Brief Article)
Advertising Age, September, 2002 by Linnett, Richard
Byline: Richard Linnett
Attention book collectors, Adages has selected two volumes for its prestigious Adages Book Club hit-list this month. Unfortunately, you can't get either in your local bookshop. They're not for sale. Scribners has just put out reprints of David Ogilvy's ``Confessions of an Advertising Man'' exclusively for Ogilvy & Mather. According to a spokeswoman at the agency, Ogilvy's clients and employees have been clamoring for copies of the long out-of-print classic. ``We asked them if they could do a private publishing,'' said the spokeswoman, ``so that we could give them away.'' The reissue is a near exact replication of the original 1963 first edition put out by Atheneum, an imprint of Simon & Schuster, which also owns Scribners. Only one...
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