Heat Index; WEEKLY RATING (0-10) OF SIZZLE & FIZZLE.(Media Works)

Advertising Age, March, 2003

9 William Kristol Editor of Weekly Standard gets nods from both New York Times and Washington Post for influence on U.S. leaders.

7 Peter Arnett He's once again the voice out of Baghdad as NBC pulls its own correspondents out and says Arnett, who is working for "National Geographic Explorer," an MSNBC show, will provide the dispatches.

4 Ted Turner The Mouth from the South volunteered to be CNN's correspondent in Baghdad, but the network he founded wouldn't have him.

2 "Topic A with Tina Brown" CNBC's planned TV debut for Talk queen Tina Brown was to air last week until war with Iraq forced a postponement.