Late News; 'Catfight' ad pulled from Final 4 telecasts.(The National Collegiate Athletic Association said it forced Viacom's CBS to pull a Miller Lite ``Catfight'' sequel commercial)

Advertising Age, April, 2003

[NEW YORK] The National Collegiate Athletic Association said it forced Viacom's CBS to pull a Miller Lite ``Catfight'' sequel commercial from its April 5 telecast of the ``Final Four'' NCAA men's basketball semifinals and from tonight's national championship game because it was too racy. WPP's Ogilvy & Mather Worldwide, New York, handles Miller Lite. A spokesman for SABMiller's Miller Brewing Co. said CBS didn't pull the spot because Miller already had decided to postpone all new ``Catfight'' ads because of the war. He said he did not know why the NCAA objected to a spot that ended with two men in a mud-pit.

Hearst eyes `Cosmo TV' as new U.S. channel

[los angeles] Hearst Corp. has put on the fast track development of plans to bring its Cosmopolitan...

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