Heat Index; Weekly Rating (0-10) of Sizzle & Fizzle.(Media Works)

Advertising Age, October, 2003

9 NBC Universal Bob Wright has gotten Vivendi Universal's movie studio and cable channels to round out GE's media holdings beyond NBC, creating a $43 billion entity.

7 Deutsch and Wolff New York columnist Michael Wolff and ad man Donny Deutsch are teaming with some other unnamed investors to try and buy the Clay Felker-founded city magazine from Primedia. Now it's getting fun.

3 Granger vs. Smith Russ Smith, nee NewYork Press' Mugger, pens poisonously in Wall Street Journal re: Esquire's 70th anniversary issue, prompting editor in chief David Granger to publicly ask him to stop reading Esquire and leave that to the 700,000 others who pay for it.

1 News Los Angeles Times loses about 1,000 subscribers for running an article on Arnold...

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