U.S. buoys revenue: Publicis, Aegis '03 results strong.(News)(Publicis Groupe S.A.)(Aegis Group PLC)

Advertising Age, March, 2004 by Cardona, Mercedes M.

Byline: MERCEDES M. CARDONA

European ad companies Publicis Groupe and Aegis Group posted strong results for 2003 and anticipated a strong 2004, thanks in large part to the contribution of the U.S. market.

Publicis reported a modest increase in net income and a sharp increase in revenue in 2003, which company management credited to the successful integration of Bcom3 Group after its 2002 acquisition. Publicis is the parent of Leo Burnett Worldwide, Saatchi & Saatchi Worldwide and Zenith Optimedia.

Publicis posted net income of $188.4 million, up 2% from last year, on revenue of $4.85 billion, up 30%. Revenue grew 2% for the year on an organic basis, after factoring out acquisitions and the effects of currency fluctuations. Organic revenue...

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